Mido Trading Co.
Mido Trading Co., a 40-year veteran in sports facility construction, partnered with Road9 Media to dominate the emerging Egyptian Padel market. Facing a need to modernize their digital footprint and capture high-value construction contracts.
1000
+
Annual leads
15
+
Peak ROAS
53
%
Reduction in Cost Per Lead
Strategic Content
We developed a content mix focused on trust and technical authority, featuring project milestones, educational posts on court specifications, and "under construction" updates. This approach highlighted their decades of experience while visually proving their capability to deliver premium courts.
Creative Video & Media Production
Our team produced dynamic video content that showcased the speed and precision of Mido’s installation process, turning complex construction logistics into engaging visual narratives. These assets were critical in building investor confidence and distinguishing the brand’s engineering standards from competitors.
