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8 tips to optimize your checkout page

The cart abandonment rate across all sectors is 75.6%; you are losing more than 7 out of 10 customers who enter your eCommerce store.  And when it comes to cart abandonment rates per device, it's

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5 social media mistakes that are costing you customers

14% of small businesses fail because they ignore their customers’ needs, while the same number fail because of poor marketing skills. (CBInsights) Small business owners, especially those who aren’t experienced yet, unknowingly make mistakes that cost them customers over time!  This article discusses 5 top mistakes …

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Everything you need to know about legally starting an ecommerce business in Egypt

eCommerce has been booming in Egypt, and the government authorities have begun to release new laws and regulations to help business owners run their businesses officially and abide by the law which protects them and their customers  In this article, we'll talk you through the registration steps …

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10 mistakes to avoid when launching an ecommerce business

According to Failory, “9 out of 10 startups fail, and 2 out of 10 new businesses fail in the first year of operations.” 1- Poor market research  The Egyptian market is one of the most diverse and fast markets in …

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The ULTIMATE guide on how to use each type of content on social media

Short videos, long videos, stories, pictures, and text are all types of content your business uses to raise awareness, nurture an audience, and finally convert them.  In this article, we discuss the different types of content and the best platforms to publish that content on.  Videos:  Recently …

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Cost of Developing eCommerce website or mobile app in Egypt

According to a report by eCommerceDB: Egypt is the 39th largest market for eCommerce with a revenue of US$5 billion in 2021. With an increase of 44%, the Egyptian eCommerce market contributed to the worldwide growth rate of 29% in 2021.  The biggest player in the Egyptian …

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5 Tips to enhance your mobile app user experience

When it comes to your business success, users are what matter.  So when you are developing your mobile app from scratch or releasing a new version of it, your success depends on your user experience, “70% of online businesses …

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Action plan to build a successful social media presence for your brand

Building a successful social media presence is one of the main goals our clients come to us with as we are one of the leading digital marketing companies in Egypt. And with 200 million social media users visiting at …

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Well known online payment gateways in Egypt

whether you’re just starting your own online business or you’re already running your own small ecommerce business, choosing the right payment gateway is essential for the growth of your business and for getting paid in a precise, secure and quick way, it serves as a transaction middleman between your ecommerce …

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Upselling vs. Cross-selling and how to apply them on your e-commerce website

At some point in your life as a human being, you have come across upselling and cross-selling when making purchases, and it probably made you happier about the choices you made.  Now it’s time for you to differentiate between them and know how to use them in …

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6 Tips to efficiently manage your e-commerce inventory in 2023

Whether you have a small e-commerce business or scaling up your e-commerce business in Egypt or the Gulf region, effective e-commerce inventory management is key to your business success. In this article, we have gathered tips and tricks on how you can successfully handle your e-commerce inventory management in 2022. 1- Set …

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